Training sector
A dense catalogue, a clear path to the right course.
A training centre presents dozens of courses, each with its own goals, prerequisites, formats and sessions. We sort that catalogue by audience and theme, standardise the course pages, and make enrolment the logical end of the search.
In-house products and delivered sites
What's your profile?
Expertise adapted to your business
Goal
Turn catalogue browsing into enrolment or an information request.
Audiences
Employees, freelancers, jobseekers, companies.
Key pages
Catalogue, fields, course page, funding, sessions, corporate, enrolment.
Conversion
Enrolment, information request, corporate quote request.
Web challenges
The challenges specific to your sector
A training organisation lives off a catalogue that grows every year. Without structure, that richness becomes a hurdle: three challenges follow.
Make the catalogue readable
Problem
A course list sorted alphabetically forces visitors to scroll through everything before finding what fits their situation.
Solution
We organise the catalogue by theme, audience and format, with filters and course pages in the same format, comparable across courses.
Indicator
Catalogue pages viewed, clicks to course pages, requests per course.
Answer questions before enrolment
Problem
Prerequisites, funding, pace and sessions are often scattered, and visitors have to call to piece together a complete answer.
Solution
We gather the decisive information on each course page: goals, audience, prerequisites, duration, format, sessions, funding, contact.
Indicator
Views of complete course pages, qualified enquiries, enrolments.
Be found for every course
Problem
Searches target a specific job, tool or qualification, rarely the centre's name or catalogue.
Solution
We create pages per course and per intent — job, tool, career change — with self-contained content search engines can quote.
Indicator
Rankings on course queries, traffic per page, organic requests.
Details that make the difference
What Synara does that others don't
The catalogue as a single downloadable PDF, never indexed.
Structured course pages, filterable and readable online.
Goals and prerequisites written in internal language, left implicit.
Goals, audience and prerequisites shown before enrolment.
A general contact who does not know which course the person is asking about.
A path per profile — individual, company — and a form that names the course.
A session calendar that is rarely up to date.
Dated sessions and a clear status when a session is full.
Expertise
Our expertise at the service of your sector
Method
How we work
Discovery
A call to understand your business, your customers and your goals. We define scope, timeline and budget.
Design
High-fidelity mockups: you see and approve every screen before a single line of code is written.
Build
Short iterations. You follow progress online, on a staging environment.
Launch & support
Go live, measure, keep improving. You own everything: code, domain, content.
Questions
Before you write
Can you take over our existing catalogue without retyping everything?
Yes. We import your content from your files or tools, standardise pages to the same format and flag missing information. Migration happens field by field, without interrupting enrolments.
How do sessions, dates and places get managed?
The site can display a dated calendar, linked to your internal tool or updated manually, with a status per session. Interested people can ask to be notified of upcoming dates.
Should we add a learner area?
Not automatically. If you already use a learning platform, the site points to it with clear access. Otherwise we focus on the catalogue, enrolment and practical information, which do the essential acquisition work.
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Let's get started!
Let's get down to business.
Tell us where you stand — we reply within 24 hours with a free first review.
Get ready:you're going to love it.
you're going to love it.