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HR sector

Three journeys for candidates, employees and companies.

An HR website speaks to more than one audience: a candidate wants to understand the role and the company, an employee looks for tools and benefits, a company wants to know who it is dealing with. We structure each journey separately, with the employer brand as the common thread, so everyone reaches the information that concerns them.

Eigen producten en opgeleverde sites

BookFlow

Online booking for shops and service businesses. Clear calendar, automatic reminders, three-click booking.

In-house product · Online booking

Movaven

Practice management software for Belgian physiotherapists: patient records, scheduling, invoicing in one place.

In-house product · Health software

Synara One

The freelancer's management platform: clients, invoices, documents and modules that switch on with your business.

In-house product · Management platform

VM Esthétique
Voorbeeld

Online booking replaced phone calls between treatments, and automatic reminders cut no-shows.

The owner

Beauty salon — Charleroi

Suiviko

Showcase site with an AI assistant fed by the site: visitors ask questions, submit requests and book online.

Delivered site · AI assistant and booking

Enregle

Same foundation: showcase site, AI-powered FAQ and booking straight from the site.

Delivered site · AI FAQ and booking

Centre Vital
Voorbeeld

Patient records are finally readable between sessions. Less paperwork, more time to treat.

The physiotherapist

Physio practice — Charleroi

Jouw logoToevoegen

Wat is jouw profiel?

Expertise die bij jouw activiteit past

Doel

Make people want to join the company and keep the application path transparent.

Doelgroepen

Candidates, passive profiles, schools, partners.

Belangrijke pagina's

Roles, culture, team, hiring process, vacancies, speculative applications.

Conversie

Application, job alerts, recruiter contact.

Webuitdagingen

De uitdagingen van jouw sector

Candidates, employees and companies don't share the same questions or the same level of information. A useful HR site separates these journeys, keeps employer brand promises and stays easy to update.

Speak to three different audiences

Probleem

Many HR sites mix candidate information, internal life and company services; everyone leaves without an answer.

Oplossing

We separate the journeys from the navigation onwards, with dedicated pages and links only where they help.

Indicator

Visits split by journey, progress towards the right actions, qualified contacts.

Live up to the employer promise

Probleem

An employer brand proclaimed on posters can clash with a site that describes the company only on the surface.

Oplossing

We provide substance: real roles, hiring steps, verifiable testimonials and information about onboarding.

Indicator

Views of role and culture pages, applications, completed forms.

Make updates simple

Probleem

Vacancies, news and documents change often, and the site goes stale for lack of time.

Oplossing

We deliver page and block templates the HR team can fill in itself, without depending on a developer.

Indicator

Update frequency, freshness of vacancies, team autonomy.

Details die het verschil maken

Wat Synara doet en anderen niet

A single space mixing candidates, employees and clients.

Distinct entry points, with content and actions specific to each audience.

Vacancies copied from job boards, with no context.

Every vacancy links to the roles, the team and the hiring process.

The employer brand stops at a few slogans and office photos.

It rests on real roles, career paths and concrete proof.

The HR team depends on an agency to publish a vacancy.

The team publishes vacancies and news itself in prepared blocks.

Methode

Hoe we werken

  1. Kennismaking

    Een gesprek om jouw activiteit, jouw klanten en jouw doelen te begrijpen. We bepalen de scope, de planning en het budget.

  2. Design

    High-fidelity mock-ups: je ziet en keurt elk scherm goed voordat er ook maar één regel code is geschreven.

  3. Ontwikkeling

    Bouwen in korte iteraties. Je volgt de voortgang online, op een testomgeving.

  4. Lancering & opvolging

    Livegang, meten, blijven verbeteren. Jij blijft eigenaar van alles: code, domein, content.

Vragen

Voor je ons schrijft

Should our intranet be separate from the public site?

Not necessarily. You can keep a public site focused on the employer brand and a protected space for employees, with visual consistency between them.

How do we highlight hard-to-fill roles?

We build detailed role pages, linked to vacancies and the application path, to give concrete reasons to apply.

Who manages HR content day to day?

Your team, with templates designed for it. We train the people involved and stay available for structural changes.

Kom, we beginnen!

Tijd voor het echte werk.

Vertel ons waar je staat: je krijgt binnen 24 u een eerste gratis analyse.

Maxime
Hallo!
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